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New SEAT Leon Revealed
Mon, 16 Jul 2012The 2013 SEAT Leon has been officially revealed a few days after leaked photos surfaced. Will launch at the Paris Motor Show. Photos of the new SEAT Leon turned up on Saturday showing SEAT’s new take on the VW Golf ahead of an official reveal, so it seemed likely we’d get the official details soon.
Mazda hires VW alum Derek Jenkins to head U.S. design staff
Thu, 30 Apr 2009Former Volkswagen designer Derek Jenkins has been hired to be the design chief for Mazda in America. Jenkins, 39, fills a position vacated last summer by Franz von Holzhausen, who left to take the top design post at electric-vehicle maker Tesla Motors. Jenkins had been chief of design for the Volkswagen Group in North America, which he joined in 2000.
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Mon, 14 Oct 20132953 Analytics' managing director Jim Hall explains the subtle but important difference between design and styling in a video from Autoline.tv. Hall believes design means how well the object functions, looks and feels, while styling is predominantly about giving it presence and increased aesthetic value. It's important then, he argues, not to interchange the two words.