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Now it’s the turn of Hyundai to take a swipe at GM’s marketing

Hyundai's 2012 Super Bowl Advert (video below) With the news that General Motors are to pull out of Super Bowl advertising Hyundai steps up to tell GM they’re wrong. It’s really not been GM’s week. Last week they came out and told the world that ads on Facebook aren’t worth the advertising cost and that they were pulling their spend from the (now) newly floated social media site.

New Mercedes SL (2012) caught on video

New Mercedes SL 2012 - out Near the Nurburgring We go eight months without a single story on the 2012 Mercedes SL and then two turn up at once. First Mercedes quietly drop the V12 engine from the SL (SL600 and SL63), and now we have video of the new SL on its way to, and on its way round, the Nurburgring. All of which may point towards a reveal earlier than we expected.

GM cuts Facebook ad spending, but Ford steps on the gas

On the eve of Facebook's wildly anticipated initial public stock offering, General Motors said May 15 that it will stop buying advertisements on Facebook--about $10 million a year--but "remains committed" to the social network as part of "an aggressive content strategy with all our products and brands." In other words, GM will not pay Facebook for ads but will continue to maintain content, for which Facebook doesn't collect revenue. News of the decision was reported in The Wall Street Journal. But GM's position is far from universal.