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Video: Michael Mauer on the 991-series Porsche 911

Porsche has released a video featuring its Design Director, Michael Mauer, explaining how he and his team went about redesigning the 911, an ‘automotive, engineering icon' as he describes it. "What we as designers are striving to above all is to optimize the width to height ratio with the result that although the 911's width has not increased, the front axle area has become wider, and we've managed to make the roof a bit lower," Mauer explains via a rather dramatic-sounding voiceover.

BMW 1 & 3 Series London 2012 Performance Editions

BMW London 2012 Performance Editions If you’re going to go the sponsorship route to promote your business, sponsorship deals don’t come much more high-profile than an Olympic Games. Or much more expensive. So the point is to use the association to created value in your business.

Tesla set for record sales result

Innovative electric carmaker Tesla is set to announce that the last quarter of 2013 was the most successful for sales in the company’s history. As a young company with a well-respected product this doesn’t sound too surprising – until you learn that the anticipated results are said to be 20% better than Tesla had predicted. On Bing: see pictures of the Tesla Model S Find out how much a used Tesla costs on Auto Trader Tesla says it sold and delivered nearly 6,900 vehicles in the fourth quarter of 2013 – which is “approximately 20%” more than prior guidance.