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CAR interviews Saab's bosses: Victor Muller, Jan Åke Jonsson (2010)

Victor Muller (left) and Jan Åke Jonsson: the new men running Saab By Tim Pollard Motor Industry 15 March 2010 07:00 CAR recently interviewed the two men running newly independent Saab: Jan Åke Jonsson, Saab's chief executive officer who's carrying on running the Trollhattan business, and Victor Muller, the entrepreneurial CEO of sports car maker Spyker. In a frank, half-hour interview, Jonsson and Muller talk about their plans for Saab, future models and what went wrong under GM. JAJ is Jan Åke Jonsson and VM is Victor Muller.CAR: Congratulations on the takeover of Saab.

BMW i8: Mission Impossible

BMW i8 in Mission Impossible 4 Marketing new cars doesn’t have to mean an ‘in your face advertising’,  berating you with benefits and a call to action. It can be more subtle; simply raising awareness or putting the cars in a high-profile role in a popular film or TV show. Just like Aston Martin with James Bond (and Jaguar Land Rover in the new Bond, too) and Volvo with the Twilight franchise, BMW has placed its product in the new Tom Cruise outing – Mission Impossible 4 | Ghost Protocol.

Citroen C-Cactus (2007): first official pictures

By Tim Pollard First Official Pictures 03 September 2007 06:12 Citroen C-Cactus: the lowdown Get the prickly jokes out of the way now; Citroen is deadly serious about its new C-Cactus. Its risible name was apparently picked - groan - because it's low on consumption like the spiky desert plant... Yes, it's yet another green concept car, designed to showcase a company's commitment to saving the planet.