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Ford's NA Design Director aims to shorten product lifecycles

Peter Horbury, Ford Motor Company North America Design Director, has told Automotive News he intends to shorten product lifecycles at the ailing company from an average five years to three years starting this decade. "We feel there is no value in minor changes but a huge value in major changes," Horbury told the industry weekly. Ford needs to ensure that buyers continue visiting showrooms as the giant automaker struggles to retain market share.

Porsche 918 Spyder: New specs and new photos

The Porsche 918 Spyder specification have been revealed Porsche has tried to keep weight in check on the 918 Spyder, but having a big, heavy electric hybrid setup on board hasn’t made that easy, and nor has making that setup 4WD. So Porsche has built the monocoque chassis from carbon fibre reinforced polymer to keep weight in check, despite which the 918 Spyder still comes in at a weighty 1640kg, even in ‘Weissach’ trim (more in standard guise). So Poprsche has had to be clever about the way they use the power they have on offer.

Peugeot & Citroen cut Electric Car prices

Peugeot Citroen EV Price Cut The prices of both the Citroen C-Zero and the Peugeot iOn have been cut by £6,939 and new contract hire deals have been added. We know that sales of electric cars (EV) are woeful, and that nothing more than a handful of private buyers have actually bought in to the dream that is an electric car future. With that in mind it’s no surprise that the enormous list price of the Citroen C-Zero EV and Peugeot iOn EV have been slashed by £6,939, bringing the price down to a still silly £26,216, although, at least for now, you can still get the taxpayer bribe of £5,000 bringing the price you pay down to £21,216.