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Dacia 'to stay true to its budget roots'

The global marketing boss in charge of Dacia’s roll-out has promised that Renault’s budget brand won’t move upmarket. Many bargain car marques end up inching – or scrambling – upmarket, with slicker products, big price hikes and a desertion of their value promise. But Dacia promises it won't follow the likes of Skoda, Hyundai and Kia by starting cheap 'n' cheerful and then raising prices.

'Mr. Bean' actor crashes his McLaren F1

British actor Rowan Atkinson, best recognized as "Mr. Bean," crashed his McLaren F1 supercar on Thursday just north of London. Reports say Atkinson was driving his F1--one of the world's fastest road cars--about 85 miles outside London when the incident occurred.

Nissan and Fiat marketing heads trade insults over 'visual pollution'

A war of words has erupted between Fiat and Nissan's marketing departments over their electric vehicle designs, the Leaf and the 500e. Matt Davis, head of Fiat product marketing, told Bloomberg News before the launch of its all-electric 500e at the Los Angeles show last week that "ugliness is probably one of the worst forms of pollution," seen as an indirect attack on Nissan's electric offering. The then 500e came under attack with Nissan criticizing the fact that it was created only to meet Californian emissions requirements.