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VW launches 'Think Blue' campaign to pitch green initiatives

Volkswagen is trying to recreate the magic of its 1960s marketing of the Beetle by bringing its "Think Blue." marketing campaign to the United States to promote eco-friendly driving and green initiatives. The campaign - under way in Europe since last year - launches to coincide with a VW partnership with the Museum of Modern Art in New York City and Tuesday's grand opening of its new factory in Chattanooga, Tenn. VW calls the Tennessee plant "one of the world's greenest automobile factories." " 'Think Blue.' " bears witness to our holistic understanding of sustainability," said Jonathan Browning, CEO of the Volkswagen Group of America.

Cadillac ATS coupe confirmed

General Motors plans to introduce a coupe version of its Cadillac ATS compact next year, one in a spate of vehicle introductions for the luxury brand. Several dealers told Automotive News they were shown an ATS coupe at a national dealer meeting in Las Vegas this month. Also unveiled to dealers was the 2015 Escalade, which is expected to go into production in January.

New Jeep Grand Cherokee facelift to get European debut at Geneva

The new Jeep Grand Cherokee will arrive at the Geneva Motor Show in EU guise in March ahead of a launch in the UK and Europe in the third quarter 2013. In all the ways that matter, the Jeep Grand Cherokee (which will be a 2014 model by the time it arrives in showrooms in the UK) for Europe is the same as that for North America, although it will have different engines, and just about all the shortcomings of the current Grand Cherokee have been addressed by the facelift. That means the cheap in places interior gets a good makeover to make the Grand Cherokee a more convincing place to be for European tastes, and the Atari-like Infotainment centre gets a proper makeover too to make it more 21st, and less 20th, century.