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Smart wins 2011 LA Design Challenge

Daimler's Smart division won this year's LA Design Challenge, the brief of which was to create ‘Hollywood's Hottest New Movie Car'. The entries were judged on how well the vehicle reflected its brand attributes relative to the plot, how the vehicle related to the target audience, and the level of imagination found within the entry. Befitting the ‘Hollywood movie car' theme, the uniqueness of the story concept and the character development of the vehicle were also factors that helped determine the overall winner.

Inside MP4-12C's new McLaren Production Centre

McLaren today opened the doors to its new McLaren Production Centre which will build the MP4-12C and all future supercars from Ron Dennis's fledgling sports car brand. British prime minister David Cameron attended the event, hailing the economic benefits of manufacturing. He said the UK car industry was helping reshape the national economy from a service-based one enriching the minority to one which actually made things again - to the benefit of a wider slice of society.

Is Saab doomed because Victor Muller wants to have his cake & eat it?

Saab: Time for Victor Muller to be forced aside? Victor Muller is a charming and charismatic man, as evidenced by the endless stream of seemingly sensible business people he’s persuaded to invest in Saab, and other Muller ventures. But we’re beginning to wonder if the demise of Saab has been hastened by Muller, rather than delayed.