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Mercedes S-Class Grand Edition launches

Mercedes S-Class Grand Edition - AMG cosmetics to garner the last sales It’s usually a fair assumption that when Mercedes launches a car with a ‘Grand Edition’ badge attached to its boot that the end for that model is nigh. And so it is with the Mercedes S-Class Grand Edition. So before the 2012 S-Class arrives with its Magic Sky and Magic Body and Magic everything else, Mercedes has bolted a lot of its high-end cosmetics to the more lowly S-Class models to try and wring the last few sales out of a car that is long in the tooth and no longer as good as the BMW 7 Series, Audi A8 or Jaguar XJ.

SEAT hints at new Nurburgring lap record

Repeated references to the Nurburgring during the press conference at the launch of the new SEAT Leon Cupra strongly suggest that the 280hp hot hatch has broken the front-wheel drive lap record. SEAT is waiting until the 2014 Geneva Motor Show before saying any more, but has already hinted that its new Leon Cupra is significantly faster than the current Renaultsport Megane record holder. On Bing: see pictures of the new SEAT Leon Cupra at the Nurburgring SEAT Leon Cupra and Cupra 280 review (2014 onwards) To set a new front-wheel drive production car record on the Nordschleife, the SEAT Leon Cupra would have to lap the 13-mile circuit – actually a public toll road that now plays a vital part in new car development – in less than 8 minutes and 7.97 seconds.

New Mercedes A Class advert with no mention of Mercedes – or A Class

Mercedes-Benz are launching an advert campaign for the new Mercedes A Class that features just an image and the hashtag – #NewGeneration. Traditional advertising dictates that you need to get your brand front and centre and end with strapline that states what’s on offer. But Mercedes are going a different route with the New A Class.