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Call for ban on on vehicle-side advertising

ALL ADVERTISING and promotional banners on commercial vehicles should be banned as they are distracting to other drivers and tempt them to use mobile phones while driving. This is the call from Flexed, a car leasing company, which has carried out a survey that shows a quarter (23%) of drivers admit to trying to type a website address into smartphone after seeing an advert on a lorry. A further 10% of drivers admitted they had tried to take a camera phone photo of an advertisement on a commercial vehicle to use later.

Motorcity Europe launches design seminars

UK-based independent design studio Motorcity Europe (MCE) has launched a series of two- and five-day training seminars aimed at broadening the skills, experience and job prospects of anyone working - or looking to work - within the field of automotive design. Held at Motorcity Europe’s design studio in Cologne, Germany, the seminars will see well-known design professionals instruct on a range of design techniques, including sketching and visualizing, clay and digital modelling, portfolio improvement, presentation skills, creative thinking, and automotive and product design business strategies. These seminars are open to students, graduates, design professionals and even non-designers seeking to gain experience in the field.

General Motors names Ewanick global chief marketing officer

General Motors, looking to accelerate its push into major markets worldwide, tapped U.S. marketing chief Joel Ewanick to become global chief marketing officer--a new post. "As we continue our rapid growth in major global markets, it is important that we take a more customer-focused view of our overall marketing strategy," GM CEO Dan Akerson said in a statement today.