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Toyota to get BMW Diesel Engines, BMW to get Toyota Hybrid Technology

BMW & Toyota in talks to share technology Toyota and BMW are reportedly in talks to share technology, with BMW getting access to Toyota’s hybrid expertise, and Toyota getting BMW diesel engines. A profitable future for car makers relies to a great extent on yielding the best return they can from their own products, and using the products of other car makers to augment their own range at sensible money. That imperative explains the report today that BMW and Toyota are in talks to exchange technology at which they excel; Toyota with hybrid technology and BMW with diesel engines.

Ssangyong Korando Crossover (2010): the return

Ssangyong has been on a knife edge for the past year, as the Korean parent company went into administration. But it's bounced back and now has new owners in the shape of Mahindra & Mahindra. The company's relaunching in the UK with the new Ssangyong Korando crossover, but you'll have to wait a couple more months before its arrival in January.

Toyota will push safety in ad blitz

Its image still bruised by driver complaints about unintended acceleration, Toyota Division has decided to revamp its marketing message and shift the focus to safety in a big way, top executives said last week. Toyota Motor Sales U.S.A.'s sales fell 34 percent in August and are down 1 percent for the year--it's the only major manufacturer with a decline for 2010. Executives admit consumers have doubts about the safety and quality of Toyota vehicles, so they are planning an advertising blitz to counter that perception.