850 1997 Antenna 880177 on 2040-parts.com

2014 Chevrolet Silverado and GMC Sierra: A huge deal

Yesterday General Motors unveiled its new full-sized pickup trucks, the Chevy Silverado and GMC Sierra. It was a big day for me -- like Christmas for an 8-year-old: People who know me know what a Silverado slappy I am. Given that the trucks are the first new GM full-size pickups in years, and since CEO Dan Akerson called it the “biggest launch in probably decades,” clearly it's a big deal for them too.

Local Motors XC2V design competition winners announced

The winners of the Local Motors XC2V design competition have been announced. Created in partnership with the Defense Advanced Research Projects Agency (DARPA), the brief called for individuals to co-create a vehicle body design for two different missions – Combat Reconnaissance and Combat Delivery & Evacuation – based on Local Motors' tubular steel chassis. The goal was to create a fast, lightweight, highly capable vehicle that would be suitable for various field missions.

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.