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Porsche And Jaguar Rise To Digital Prominence
Fri, 20 Dec 2013THE LATEST automotive search data from leading independent digital marketing agency, Greenlight, reveals Porsche and Jaguar have replaced Toyota and Citroen to become two of the ten most popular car brands that UK consumers have been eyeing up online. Greenlight’s quarterly report identified the most popular search terms and phrases consumers used when they searched on Google UK for cars in November, and ascertained which car manufacturer and dealer sites were most visible to their searches. According to the firm’s research, over 11 million searches were made by consumers looking for cars online, up almost 5% on the previous quarter.
BMW experiments with laser headlamps
Fri, 02 Sep 2011Headlamp technology is rapidly advancing, and as LED lights become commonplace, many wonder what's next. BMW suggests lasers, which could offer new safety and function. Compared with today's LED headlamps, BMW's laser-cut lights have intensity a thousand times greater than that of LEDs while consuming about half the energy.
Mini showcases three Getaway concept campers
Mon, 22 Jul 2013Mini has released three concept camping cars based on Mini models, each offering a huge variety of outdoor gear. The Mini Clubvan Camper has been rebuilt into the world's smallest luxury camper van, while the Mini Cowley has been coupled with a caravan trailer for two people. The biggest Mini of the group is the Countryman ALL4 Camp, which features a folding sleeping tent on the roof.