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Marketing plan for the Scion iQ features parking, driving 'n' donuts

Part of Scion's quirky appeal to Gen Y is a knowing sense of not taking itself too seriously. After all, they're just cars, right? For the marketing launch of the Scion iQ minicar, Scion will have a brief spate of TV commercials that highlight the car's minute size and grand sensibilities.

Skoda Yeti stars at the 2013 Frankfurt Motor Show

Is there an award Skoda hasn't won recently? The rate the Czech brand is going, there'll be a special ceremony at Frankfurt 2013 to give Skoda an award for picking up the most awards. In the meantime, we can bring you news of a fresh face for the Skoda Yeti.

MG 3 arrives in the UK next month – price from £8399

All the UK models of the new MG 3 (pictured) will cost under £10k MG revealed the UK MG 3 back in June as their design centre in Birmingham, and it’s not a terrible looking thing – at least from some angle. But whether the relatively low tech and the implication that this is the rebirth of MG Motors will be enough to persuade UK buyers in remains in doubt. What will help is a relatively modest entry point, and the MG3 is starting at £8,399 when it goes on sale in the UK in September.