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New Mercedes A Class: Production increased to meet demand

With over 70,000 orders already in the pipeline for the new Mercedes A Class, Mercedes are increasing production to meet demand. The increase in production at Mercedes plant in Rastatt, Germany, means adding a third shift to effectively increase production by almost 50 per cent and make a dent in the 70k plus orders Mercedes already has for the new A Class. That’s in stark contrast to the recent news that Mercedes is having to slash production of the S Class as sales falter, partly due to a new S Class in the pipeline for 2013 but also because buyers are falling in love with more compact offerings.

Hongik University's transportation design process

Hongik University in Seoul, Korea, is one of the preeminent design schools in the country with a diverse range of programs. But the school's transportation design department has also developed a unique approach for concept ideation. At the International Transportation Design Forum in Pforzheim, Germany, Professor Joo Hyun Chung from the school's Transportation Design course gave Car Design News an exclusive insight into the process, explaining how students express their ideas into 3D surfaces directly, using materials such as paper and wire for the first exploration of the form rather than the traditional 2D to 3D process.

Bentley Branches Out Into Home Furnishings

NOT content with wheeling out an ever improving line of super-luxury cars, Crewe-based Bentley has chosen to add luxury furniture to its sales catalogue. Designed to furnish luxury homes, company bosses are keen to stress that the collections combine Bentley’s inherent qualities of craftsmanship, heritage and tradition, exclusivity and style, with the exacting design of a leading European furniture maker. Buyers of the furniture can expect the same attention to detail and exacting high standards as those with the means to purchase one of Bentley’s cars.