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Now it’s the turn of Hyundai to take a swipe at GM’s marketing

Hyundai's 2012 Super Bowl Advert (video below) With the news that General Motors are to pull out of Super Bowl advertising Hyundai steps up to tell GM they’re wrong. It’s really not been GM’s week. Last week they came out and told the world that ads on Facebook aren’t worth the advertising cost and that they were pulling their spend from the (now) newly floated social media site.

Drivers make New Year Resolutions

MORE THAN half of British drivers have made a New Year’s Resolution, with many promising to drive more courteously or more economically. A survey by motoring organisation the AA found that 14% of drivers will make the effort to drive for greater economy, while 11% said they would walk more to save fuel. A further 6% are aiming to drive less and 5% want to cycle more to cut down on car use.

Toyota hybrid tech looking toward the future

Toyota continues to build momentum as a leader of the hybrid industry. At an inaugural event held in Ypsilanti, Mich., the brand brought together all of the Toyota and Lexus hybrid vehicles from the Japanese, American, and European markets. In a display by Toyota representatives, presentations started with a quick look back at the infancy of the company's hybrid program, starting with the first-generation Prius in 1997.