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GM returns to the Super Bowl, new ads upcoming for the Camaro and Cadillac

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.

Hyundai i30 three-door Paris 2012 Debut

Hyundai has revealed the three door version of the new i30 ahead of a debut at the 2012 Paris Motor Show. The new Hyundai i30 range continues to grow with the i30 3-door joining the 5-door hatch and i30 Tourer, and bringing with it a more stylish look. The 3-door i30 – we want to call it the i30 Coupe – gets a sharply-raked beltline and a more angular glasshouse with longer front doors, and looks a lot more sleek than its five-door sibling.

2012 Ford Focus Coupe coming – the new Ford Capri

The Ford Focus Coupe 2012 - The Capri returns Back in May 2009 we ran a story on the return of the Ford Capri which we believed would be based on the 2011 Ford Focus and bring the coupe back in to Ford’s line-up for the first time in too long. And it looks like the story was bang on the money. The new Ford Capri – which looks like it will be badged the Ford Focus Coupe – will be the new Ford Focus three-door; a hot coupe to take on cars like the VW Scirocco.