GM cuts Facebook ad spending, but Ford steps on the gas

On the eve of Facebook's wildly anticipated initial public stock offering, General Motors said May 15 that it will stop buying advertisements on Facebook--about $10 million a year--but "remains committed" to the social network as part of "an aggressive content strategy with all our products and brands." In other words, GM will not pay Facebook for ads but will continue to maintain content, for which Facebook doesn't collect revenue. News of the decision was reported in The Wall Street Journal. But GM's position is far from universal.

Nissan backs radical DeltaWing racecar program

Nissan has announced its involvement in a radical new motorsport project, dubbed the DeltaWing, which will race at the Le Mans 24 Hours this summer using Nissan power. The car is the work of Ben Bowlby who originally designed the car as a proposal for the 2012 IndyCar racer, which has since found the attention of Nissan after its rejection by the American race championship. The headlines of the design are that it's half the weight and has half the aerodynamic drag of a conventional racer and is therefore far more efficient.

Maserati Levante SUV confirmed for 2015 – Alfieri could arrive in 2016

The Maserati Levante SUV (pictured) will arrive in 2015 Fiat’s plans top revive the Maserati brand are off to a good start after sales grew strongly last year to more than 22,500 cars in the first nine months with the new Quattroporte and new Ghibli contributing strongly to those figures. But with a target of 50,000 sales a year, Maserati need new models too and the next in line for production is the Maserati Levante SUV, which Sergio Marchionne has now confirmed will arrive in production guise in 2015. It was expected the Levante would be a re-working of the new Jeep Grand Cherokee, but with the Grand Cherokee selling in droves – and with a desire to make the Levante as ‘Italian’ as possible – it now looks like the Levante will get a version of the platform underpinning the Ghibli and use Maserati’s own 4WD system.