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Audi Kicks Off Le Mans Campaign In Style

THERE’S no getting away from the fact that Le Mans is a big deal for Audi. The German car maker has dominated the famous endurance race in recent years, and to reinforce the event’s importance the launch of its 2014 car was a little unconventional. The Le Mans circuit is unusual in that, for most of the year, part of it is a public road.

Hyundai & Kia responsible for big positive impact on European economy

A report by economics consultants London Economics reveals the big positive impact Hyundai and Kia are having on the European economy. We already know that both Hyundai and Kia are looking at 2013 more as an exercise in building their ’Brand’, rather than simply selling more and more credible cars. ‘Brand’ is often as much about perceptions as anything else, so if you can address any possible negatives for your brand, as well as producing cracking products, you’re on to a winner.

Future products: Ownership change may revive 2 small Porsches

Now that it's owned by Volkswagen, Porsche reportedly is planning two small vehicles that the German sports car maker's previous management had nixed. Porsche is expected to increase the size of its Boxster roadster, leaving room at the bottom of the range for a smaller midengine car engineered jointly with Volkswagen. A small SUV also is likely to be added.