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First customers are key to EV sales success, execs say

Word of mouth is a key element to generating buyers for electric and plug-in hybrid vehicles. Today, it's the early adapters, tech-savvy buyers who are embracing the technology and buying the plug-in hybrid Chevrolet Volt and the battery-powered Nissan Leaf. But for these vehicles and similar models to go mainstream, anxiety about the technology needs to be eliminated.

Family wins £10,000 Volkswagen from local garage

A HORSHAM family is gearing up for a memorable summer in the sunshine after beating thousands of motorists across the UK to win a Volkswagen car worth a cool £10,000. James Bancroft and his family won the Bridgestone-led competition after driving in to his local Elite Garage on Brighton Road in Horsham for a new set of tyres. Three weeks after James texted his details as part of the Bridgestone sales campaign, he was told that he’d beaten more than 2,000 fellow hopefuls across the UK to win a Volkswagen Up hatchback.

Brits prefer driving abroad

BRITISH DRIVERS say they would rather drive abroad than in the UK because continental roads are less congested and in better repair. The lower price of fuel in continental Europe also attracts British drivers. Every year, 4.2 million British drivers head to Europe and research by the RAC shows the UK ranks only 24th when it comes to the quality of its roads.