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Spada, The long story of a long tail is Waft's latest book

Spada, The long story of a short tail is the new book from Waft publishing. As the title suggests, this latest project from the creators of Masters of Modern Car Design charts the remarkably prolific career of Italian car designer Ercole Spada. From the legendary Zagato-era Aston Martin DB4 and Alfa Romeo TZ1 that established his trademark cropped tail, to the 2008 Codatronca supercar that bore his name, via the 1980s BMW 5 and 7 Series, this 304-page hardback covers them all in fine detail.

Fiat at the Paris motor show 2008

By Ben Barry Motor Shows 03 October 2008 09:29 No new cars for Fiat at Paris, so the spotlight fell on environmental initiatives. A five-times life-size white Fiat 500 presided over a stand occupied entirely by pearl white 500s, Bravos, Sedicis, Cromas and Qubos. These cars were set on a Simpsons sky-like floor of blue and white over which the usual high quality of Fiat ladies strolled.

GM returns to the Super Bowl, new ads upcoming for the Camaro and Cadillac

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.