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Laurence Fishburne reprises Morpheus role for Kia Super Bowl ad

When we drove the Kia K900 recently, we asked, “Do buyers in the BMW 5-series/Mercedes E-class/Audi A6/Lexus GS class want a prestigious nameplate as much as they want radar adaptive cruise control?” In Kia's new Super Bowl spot starring Laurence Fishburne, Morpheus says yes. The Korean automaker's snatched up the erstwhile voice of Cadillac to reprise his beloved character from the "Matrix" trilogy in the hope of suggesting that reality is mutable, luxury isn't about nameplates, and the K900 will open your eyes to a world of improbable possibilities. Despite the explosions, melting dinner utensils and airborne automobiles of the ad, we actually preferred the making-of video released at the same time as the Super Bowl clip, which you can watch below.

Industry pulse: NHTSA administrator David Strickland talks distracted driving

Editor's note: In an exclusive interview with National Highway Traffic Safety Administration administrator David Strickland, Melanie Batenchuk of Be Car Chic asked about distracted driving and the agency's combined efforts with the Department of Transportation to curb this bad behavior. David Strickland has been championing safer, distraction-free driving since the beginning of his tenure at NHTSA in January 2010. Strickland has been working tirelessly toward this goal alongside stakeholders such as Transportation Secretary Ray LaHood, private-sector executives, automobile manufacturers and safety advocacy groups.

General Motors names Docherty as LaNeve's replacement

General Motors has named Susan Docherty its new vice president of U.S. sales, replacing Mark LaNeve, according to CEO Fritz Henderson. “She brings a fresh perspective to the job and she has an extraordinarily high level of energy,” Henderson said in an interview with Automotive News.