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New Mercedes A Class advert with no mention of Mercedes – or A Class

Mercedes-Benz are launching an advert campaign for the new Mercedes A Class that features just an image and the hashtag – #NewGeneration. Traditional advertising dictates that you need to get your brand front and centre and end with strapline that states what’s on offer. But Mercedes are going a different route with the New A Class.

Dacia Duster SUV leads Dacia in to record-breaking first year UK sales

The new Dacia Duster (pictured) should add to Dacia’s impressive sales We’ve all become aware that the car market in the UK has polarised, with mainstream makers struggling to keep their market share and premium and budget brands growing sales strongly. But despite that, no one really thought that Dacia – Renault’s budget brand – could create a significant market for itself with its “Shockingly Affordable” range of cars. But it has.

A new batch of Ford Mustang Cobra Jets is on the way to racers

The 40th Anniversary 2008 Mustang Cobra Jet, announced about a year ago, has been such a huge success for Ford Racing that the company will build a 2010 model, available later this year. Like the '08 CJ, just 50 examples of the turnkey race car will be built, the minimum number to homologate the car for competition in National Hot Rod Association events. An '08 Cobra Jet won its inaugural event in the Stock Eliminator Class in February at the NHRA Winternationals in Pomona, Calif., just as the original 1968 Cobra Jet did.