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Volvo's research proves car design invokes basic human emotions

Car design and human emotion are inexorably linked, according to new research from Volvo. The experiment, conducted in collaboration with Electroencephalographic (EEG) specialists Myndplay, tested respondents to analyse how the brain reacts emotionally to car design amongst other things. Participants were asked to rate a series of images whilst wearing an EEG headset that measured brainwave activity.

A9 Speed Cameras Project Under Way

WORK has begun to install new safety measures on one of Scotland's most notorious roads, as construction has started on an average speed camera system on the A9 between Perth and Inverness. The A9 is regarded as one of the country's most dangerous roads, with fatal and serious road accidents on the single carriageway between Perth and Inverness significantly higher than the national average. The system is one of a number of measures that have been promoted by the A9 Safety Group in a bid to improve safety in recent years.

Volkswagen Golf R 400 Concept with 395bhp heading for Beijing

The VW Golf R 400 can hit 62mph in 3.9 seconds Volkswagen usually reserve their extreme concepts for the Worthersee Show, but they’re heading to next week’s Beijing Motor Show with a very extreme Golf R. The VW Golf R 400 Concept takes the regular Golf R – perhaps the most ‘grown-up’ hot hatch you can buy – and not only adds more power but extreme styling too. That means the 2.0 litre turbo 4-cylinder engine in the Golf R being crankes up to deliver 395bhp (400PS) which cuts the 0-62mph time by a full second over the production Golf R with the DSG ‘box to a supercar-bashing 3.9 seconds.