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Peugeot 208 Hybrid FE Concept stars at the 2013 Frankfurt Motor Show

Wed, 11 Sep 2013

Peugeot is showing a wide spectrum of vehicles here at Frankfurt 2013, with the amazingly efficient 208 Hybrid FE Concept supermini here sitting alongside the practical and high quality 308 family hatchback and the racy, performance-focused 308 R Concept. If the French carmaker can turn the 208 Hybrid FE’s vital statistics from pie-in-the-sky prototype to production reality (and there’s no real reason why it couldn’t) it would surely be onto a winner.

Peugeot 2008 crossover concept (2012) first pictures

Wed, 12 Sep 2012

If Peugeot's to survive its current financial woes, it needs to get younger buyers excited about the brand. Along with the 208 GTI, the brand will be showing this, the 2008 concept, at the Paris motor show. It's a small, urban-friendly crossover designed to be more practical than a standard supermini, combined with an eco-friendly 1.2-litre three-cylinder engine.

Ford Fiesta – Good. Fiesta advertising – not so good.

Thu, 10 Dec 2009

The billboard on a US Fiesta Display (click for bigger image) We have to hand it to Ford. They have handled the introduction of the Fiesta to the US market in a very clever, 21st century way. Their Fiesta Movement campaign paid big dividends and delivered a record level of awareness for a relatively unknown little car in the land of the V8 gas guzzler.