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ECOVELOCITY PROVES TO BE A HIT

ECOVELOCITY, the UK’s first eco motoring festival held at Battersea Power Station last week, delivered the UK’s largest ever eco test drive event, with almost 7,000 consumer drives of electric, low and ultra low carbon vehicles on the bespoke test track. Visitors and their families fully embraced the ‘hands on’ opportunities the show offered. Over 1,500 visitors participated in the Honda Racing Bug Activity, while Get On - the campaign to encourage more people to ride motorcycles - introduced 350 visitors to the benefits of riding and took numerous bookings for the future.

LaFerrari commanding £1 MILLION premium – and the McLaren P1 and Porsche 918 Spyder attracting premiums too

LaFerrari commanding £1 MILLION premium Being at the top of the new owners list for a very desirable, and scarce, car can yield big benefits, and none more so recently than for Ferrari’s hypercar – the LaFerrari. Oracle Finance has been busy looking at the premiums being charged for desirable cars (and, presumably, willing to finance to premium too) and have discovered that those not on Ferrari’s VIP list – and therefore not invited to buy a LaFerrari from Maranello – are willing to pay a premium of £1 million to get their hands on Ferrari’s replacement for the Enzo. But it’s not just LaFerrari that’s commanding hefty premiums.

Mercedes A Class production outsourced

Mercedes is outsourcing some new A Class production as orders continue to flood in for Mercedes’ new compact car. Last week we had the news that Mercedes will be building new A Class compact SUV – the Mercedes GLA – at the Mercedes plant in Rastatt as production of the A Class kicked off. But despite the new A Class being built at both Rastatt and the Mercedes plant in Kecskemet, Hungary, Mercedes don’t have enough capacity for the volume of order flooding in for the new A Class – over 40,000 since it went on sale just over a month ago.