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A fun car steers brand loyalty, study shows

Car buyers stick with their current brands if the automaker builds fun-to-drive vehicles, a customer-retention study revealed. The J. D.

Nissan inaugurates new studio in Taiwan

Nissan opened its new Yulon Nissan Design Center (YNDC) in San-Yi, Taiwan yesterday, November 5th. The recent addition joins the global stable of Nissan studios responsible for bringing top talent and the best in creative design thinking to the company's global products. The YNDC studio joins Nissan's Atsugi and Harajuku Design Centers in Japan, the Nissan Design America studios in Farmington Hills, Michigan and San Diego, California and the Nissan Design Europe facility in London, UK.

Bugatti Veyron Grand Sport Special Editions at Dubai Motor Show

The Canary Yellow Bugatti Veyron Grand Sport Special Edition at Dubai Remarkably, it’s been at least a few weeks since the last Limited Edition Bugatti Veyron turned up. But worry not, Bugatti hasn’t forgotten it’s principle marketing ploy is endless Limited Editions Veyrons, so they’ve turned up at the Dubai Motor Show with a trio of Grand Sport Limited Editions. However, its seems that having come up with endless names for its Limited Editions - Pur Sang, Fbg Par Hermès, Sang Noir, Bleu Centenaire… – and even three special Veyrons for Dubai three years ago – Veyron Nocturne, the Veyron Sang d’Argent and the Veyron Soleil de Nuit - Bugatti has run out of inspiration.