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Nissan LEAF becomes London Taxi

Nissan has been ferrying Londoners and tourists round the capital in the Nissan LEAF EV free of charge as part of its ‘Big Turn On’ campaign. Yesterday we reported that a Nissan LEAF was going to go backwards up the hillcimb at Goodwood in a bid for a reversing speed record, and to draw attention to the LEAF’s strengths as part of Nissan’s ‘Big Turn On’ campaign. We’re not too sure how being able to go backwards as quickly as you can forwards in a LEAF is a big selling point, but Nissan’s stunt in London this week is far more relevant – they’ve been offering fee taxi rides in the electric LEAF to tourists and Londoners alike.

Small cars bring higher risk while SUVs are safer, insurance-group study finds

As late as 2007, parents were warned against buying their driving-age teens SUVs because of the rollover risk. Now it seems those are some of the safest rides on the road, according to an Insurance Institute for Highway Safety study released on Thursday. The Nissan 350Z sports car and the Titan pickup were on the low end of the list, along with the Chevrolet Aveo and the compact Cobalt sedan.

BMW announces DesignWorksUSA studio and ConnectedDrive lab in Shanghai

BMW has opened both a DesignWorks studio and a ConnectedDrive lab in Shanghai, China, as a means of gathering information and insight into the Chinese market as the company looks to increase its presence in Asia. Adrian van Hooydonk, Director BMW Group Design, said, "Creating this foothold for both BMW Group Design and DesignworksUSA in Shanghai is of great importance from both strategic and creative standpoints." President of BMW Group DesignWorksUSA Laurenz Schaffer said, "Our new studio in Shanghai places DesignworksUSA at the epicenter of the most rapidly growing and influential consumer market in the world and provides an indispensable resource for shaping our global perspectives for clients." The new studio will perform functions including product, transportation, automotive, environmental and interaction design; color, material and finish design; design communication, research and strategy as well as sustainability consulting. Designers from DesignworksUSA studio in Los Angeles, Munich and Singapore will supplement a local design team.