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Dodge plans first-quarter ad blitz, including Super Bowl

Dodge, moving to entice car shoppers as industry sales recover, plans a major marketing push early next year that will include advertising during the Super Bowl broadcast on Feb. 6, 2011. Dodge CEO Ralph Gilles notified dealers of the advertising plan in an e-mail Tuesday that urged them to order their allocations of 2011 vehicles.

2011 Chrysler 300C: Official

2011 Chrysler 300C - launches at the 2011 Detroit Motor Show The Chrysler 300C may not be the biggest seller in the UK – although it is loved by chauffeur companies looking for a cheap ‘Limo’ – but it is still a common enough occurrence on British roads for news of a 2011 Chrysler 300C to be of interest to UK as well as US readers. The facelift for the 2011 300C is not the most comprehensive ever seen, but the exterior does get a bit of a workover with a new grille, LEDs and a more rakish windscreen which makes the 300C look a bit less like a ‘box on a box’ in profile. Oh, and Chrysler has stuffed lumps of extra chrome wherever it can, although we doubt if they will make the Euro version.

Lotus Exige S Roadster arriving Summer 2013 (video)

So the revelation that the Lotus Exige S Roadster – which had an outing as a concept at the 2012 Geneva Motor Show – is finally making it in to production and will arrive in the Summer of 2013 is exactly the sort of Lotus news we want to hear. Lotus has revealed the Exige S Roadster as a reality in a short tease video (below) telling us the new Lotus will be ‘Ready for the Summer’, although by the time it gets in to the hands of customers summer will probably be already over (if it’s not already – we have had a few nice days in a row). The Exige S Roadster will get the same 345bhp 3.5 litre V6 complete with supercharger as the coupe which will be enough to get you to 62mph in just 4 seconds, and you’ll be able to row it along with either a six-speed manual or automated manual ’box plus, thanks to a very lightweight folding roof and the loss of the back spoiler, the Roadster will weigh no more than the coupe so should handle exactly how a Lotus is meant to.