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Hyundai explores pickup plans with Chrysler, report says

Hyundai proposed plans to Chrysler earlier this year to work together on a truck derived from the Ram chassis for Hyundai, Reuters is reporting. Chrysler CEO Sergio Marchionne rejected the overture from the South Korean company, Reuters says, but it's possible Hyundai could make another offer. The move could allow Hyundai to tap into a lucrative part of the U.S.

Chevrolet Colorado show truck is set for debut at the Bangkok auto show

Chevrolet on Monday said a concept that previews the next-generation Chevrolet Colorado small pickup will debut at the Bangkok motor show on March 25. Chevy released a teaser photo that shows the front corner of the show truck. Chevy says it chose Bangkok for the debut because the popularity of small pickups in the market; 43 percent of vehicles sold in Bangkok last year were pickups.

Nissan ads stray from focus on price

Nissan North America will stray from the discount-deal marketing pitch adopted late last year when a sinking economy kept consumers away from U.S. dealerships. A TV ad campaign that begins on Thursday will tout the loftier messages of safety, quality and performance.