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BRP Design Center Inauguration

On September 10th, Canadian powersports specialist BRP inaugurated its new Design & Innovation Centre in Valcourt, Quebec (one hour south-east of Montreal, near the US border). This new 5000 m2 state-of-the-art building will house BRP's design and advanced concept teams working on all its brands and product families: the Can-Am spyders and ATVs, Lynx and Ski Doo snowmobiles, Sea Doo personal watercrafts and speedboats, and related lifestyle and accessories design. The team of 60 individuals includes transportation designers, product designers, graphic designers, engineers, human factors experts, mechanics, CAD technicians, modelers, molders, painters, and management.

Maybe Not So Absurd

The big luxury utes are coming, and I've been thinking about them quite a bit lately. In particular, I speak of the Bentley EXP 9 F, the Lamborghini Urus and the Maserati Kubang. At first glance they seem illogical; they're all imposing and, each in its own way, over the top.

Dodge Hornet nears reality

By Tim Pollard Motor Industry 25 January 2007 06:56 Isn’t the Dodge Hornet just another look-at-me concept car? The waspishly named – and styled – Hornet concept was shown at last year’s Geneva Motor Show, but it’s edging closer to a showroom near you. Thomas Hausch, Chrysler group’s international director for sales and marketing, told CAR Online that plans were moving apace for a production version of the butch supermini.