Aeroquip Fcm5151 Female Pipe Tee on 2040-parts.com

Wheel maker connects with exotic clientele via social media

Reaching potential buyers of custom wheels for exotic cars takes more than buying ads in magazines. Miami-based ADV.1 Wheels is building a business fueled by a social-media approach that includes car-forum interaction, photo shoots and short films on the Internet. The company launched a Facebook fan page in late March, has received more than 59,000 “likes” and aims for 100,000--at which point ADV.1 Wheels has promised to give away a set of the company’s Trakfunction wheels.

Ford EcoSport for Europe heading for Geneva 2013

The Ford EcoSport – a butch little SUV based on the Ford Fiesta – is heading for a European reveal at the 2013 Geneva Motor Show. The new EcoSport arrived in Delhi last year as Ford’s take on the funky little urban warrior market – think Nissan Juke – and it looks a properly purposeful little urban runaround, with its butch stance and statement grill. We thought when the EcoSport launched in India that it seemed more than likely that Ford would start to market the EcoSport in Europe, and last September – at Ford’s ‘Go Further’ event in Amsterdam  Ford confirmed the EcoSport would arrive in the UK and Europe, and now it’s heading for a European debut at next month’s Geneva Motor Show.

2013 Buick Verano Turbo turns up the power

Buick is adding a turbo variant this fall as the premium model for the Verano lineup. While it's meant to be sporty, the idea behind the sedan is to offer buyers a reasonably powerful option that allows for more amusing commutes, but admittedly, it isn't a dedicated performance model. This is a measured approach, which means extra output for expressway merges and launches from lights, but no hard-core suspension or brake packages.