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AutoWeek's Keith Crain receives Mercedes Star Driver award

AutoWeek editor-in-chief Keith Crain recently received the Star Driver award from Mercedes-Benz, an honor that recognizes an individual who has made great contributions to motorsports and the automobile industry. Crain, shown at left with Geoff Day, director of communications at Mercedes-Benz USA, is the sixth recipient of the Star Driver honor. He joins the ranks of Sir Stirling Moss, John Fitch, Jochen Mass, Jesse Alexander and AutoWeek senior contributing editor Denise McCluggage.

Toyota uses cash offers in bid to get rolling

Coming off a sharp sales decline in December, Toyota Division is trying to lure buyers into showrooms with new cash offers for customers and dealers. Even the Prius is getting support, after having been excluded from the brand's lavish incentive program in the last quarter of 2008. Toyota put $750 in dealer cash on the hood of the hybrid car.

Alfa Romeo 4C on track with Giancarlo Fisichella (video)

Giancalrlo Fisichella takes the Alfa 4C round Balocco (pictured) The Alfa Romeo 4C – Alfa’s baby supercar – is due on sale next month following its UK dynamic debut at Goodwood, so to get a bit of adrenaline flowing in the veins of potential buyers, Fiat grabbed Ferrari test driver Giancarlo Fisichella and stuck him behind the wheel of the 4C to play at the Balocco test track, Fiat’s proving ground. And we have to say, the 4C doesn’t just look good, it sounds great and looks to be as light and nimble as expected. In many ways, the Alfa 4C is an Italian take on the Lotus Elise, but it manages to do it with a huge dose of Alfa flair, both in its design and its execution.