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Videos: Volkswagen's exterior and interior designers highlight the Up's design elements

We've enjoyed the design of Volkswagen's new Up since we first saw the vehicle in concept form at the 2007 Frankfurt motor show. Devoid of any extraneous detailing, the simple, product design aesthetic is pared back to represent the crux of VW's design philosophy: pure, simple and solid.  The result is a harmonious design that stands out from the pack, with simple surfacing and subtle detailing; the Up's design is pure and minimalistic, which serves to exude quality in the product. Inside, the vehicle is brimming with space-saving design details.  From an IP devoid of central air vents to a thin headrest that visually extends the height of the interior, the Up is a success story in space efficiency, but it is also finished to a high level using quality materials.

Audi A3 concept (2011) at 2011 Geneva motor show

Strip away the big wheels, give it a few numberplates and you're looking at the next Audi A3. Audi unveiled this thinly veiled production car at the 2011 Geneva motor show this morning. So this is the next Audi A3? Pretty much, although while it is undoubtedly a sharp looking saloon, from the front three-quarter angle you’d be hard pushed to work out whether this was an A3 or A6.

Lamborghini Aventador LP700-4 (2011) at 2011 Geneva motor show

This is the Lamborghini Aventador LP700-4, the new V12 supercar from Sant’Agata. After months of speculation, leaks and drip-feeding, the Lamborghini Aventador LP700-4 has finally been unveiled on the eve of the 2011 Geneva motor show at the VW’s Group pre-show party. It features an all-new 6.5-litre engine, a carbonfibre chassis and stunning looks.