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Infiniti: M can be about mpg or zip

Infiniti will face a new marketing challenge when it introduces its first hybrid vehicle next spring, the 2012 M35h sedan. Since the import brand has never sold a hybrid, officials will be attempting to learn which marketing chord resonates more with its customers: performance or fuel economy. "The marketing will center on the point that hybrids have always been about compromise," says Ben Poore, Infiniti Business Unit vice president.

What VW should do next

By Georg Kacher Motor Industry 23 November 2006 09:59 A new boss takes the reins of VW in January, and Martin Winterkorn has some big decisions to make about VW's plans. VW's future model policy lacks variety. But it's been like that for years, with the people's car maker slow to pick up on booming niches like mid-size MPVs and SUVs, or folding tin-top cabrios.

Toyota Prius MPV teased

The Toyota Prius MPV Facebook Tease We reported back in May that Toyota were finally going to produce a Toyota Prius MPV – probably with an extra row of seats – in 2011. Which looks to be on the money if the photo above, which has turned up on the Toyota Prius Facebook page today, is anything to go by. The photo seems to make it clear that even though Toyota are using the tag line “The Prius family is getting a whole lot bigger” we should sensibly conclude that the biggest bit of bigger is that there will be an MPV and a plug-in.