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Subaru BRZ coupe to start at $26,245

Subaru priced its rear-drive BRZ sports car on Thursday, starting at $26,245, including $750 destination. The Limited version with an automatic transmission will sticker at $29,345. The base model, called Premium, comes with 17-inch alloy wheels, alloy pedal covers, HID headlights and a touch-screen GPS navigation system with a 6-inch LCD display.

Fiat launches the Eco-Drive Challenge

The Fiat Eco-Drive Challenge. Launched in London this week by Jodie Kidd. But as we reported earlier today, Fiat are also getting in to the Eco-Car thing in a big way with their joint venture with BMW, which will see the relaunch of the Isetta and Topolino marques.

CAFE standards set to rise to 54.5 mpg for 2025

President Barack Obama on Friday revealed ambitious plans to raise the corporate average fuel economy standard for cars and light trucks to 54.5 mpg by the 2025 model year, a landmark move that will dramatically remake carmakers' product portfolios and consumers' buying habits. Unlike the first CAFE standards passed by Congress in 1975, the Detroit automakers now publicly support the high requirements and have begun retooling their fleets to adapt the changes. “[This] represents the single most important step we've ever taken as a nation to reduce our dependence on foreign oil,” Obama said in a morning press conference.