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BMW announces DesignWorksUSA studio and ConnectedDrive lab in Shanghai

BMW has opened both a DesignWorks studio and a ConnectedDrive lab in Shanghai, China, as a means of gathering information and insight into the Chinese market as the company looks to increase its presence in Asia. Adrian van Hooydonk, Director BMW Group Design, said, "Creating this foothold for both BMW Group Design and DesignworksUSA in Shanghai is of great importance from both strategic and creative standpoints." President of BMW Group DesignWorksUSA Laurenz Schaffer said, "Our new studio in Shanghai places DesignworksUSA at the epicenter of the most rapidly growing and influential consumer market in the world and provides an indispensable resource for shaping our global perspectives for clients." The new studio will perform functions including product, transportation, automotive, environmental and interaction design; color, material and finish design; design communication, research and strategy as well as sustainability consulting. Designers from DesignworksUSA studio in Los Angeles, Munich and Singapore will supplement a local design team.

Chrysler’s future will see Lancia back in the UK

Lancia Phedra - to be replaced by a rebadged Chrysler Voyager Now Fiat and Chrysler have had time to sort out what the future holds for their joint future we are starting to see some concrete details emerging from the US. Chrysler revealed its grand five year plan this week and it seems clear that the only Chrysler brand that will see the light of day outside the US will be the Jeep. But even the Jeep is going to find itself endowed with Fiat underpinnings from 2013.

Mercedes GLA goes subterranean

FOR SUV owners looking to test their cars’ off-road credentials, the obvious place to put them to the test probably isn’t nearly 200 metres underground. But that’s exactly where the new Mercedes GLA found itself as it descended into Winsford Rock Salt Mine, 620 feet beneath the Cheshire countryside. The working mine, which supplies much of the UK’s gritting salt for wintry roads, played host to four standard (apart from extra driving lights) GLA models, which were lowered down into the mine nose first before being let loose in the 130-mile network of tunnels.