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Umea Institute of Design prepares for annual Degree Exhibition

Another end of term approaches and the Masters students from the Umea Institute of Design in the north of Sweden have just presented a preview of their final thesis projects. There are 22 graduating students in total, eight of whom are from the Masters course in Transportation Design. Transportation Design is one of three MA courses offered at the Umea Institute of Design - the others are Advanced Product Design and Interaction Design.

Mitsubishi Outlander Facelift (2010) – UK gets Outlander Juro

The Mitsubishi Outlander Juro The Mitsubishi Outlander has been with us since 2005 and a facelift has been coming ever since Mitsubishi showed the Outlander GT Concept at the New York Motor Show around this time last year. Australia managed to get the Outlander facelift back in September, but it’s taken until now for the UK to get up to date. And even now Mitsubishi aren’t exactly offering the facelifted Outlander for immediate delivery.

BMW US revives ‘The Ultimate Driving Machine’ +video

BMW 5-Series Refuel Advert - Ultimate Driving Machine As car slogans go, the ‘Ultimate Driving Machine‘ from BMW has probably been one of the most successful slogans in car history. Which made it all the more surprising when they dropped it. Their arguments for changing their marketing direction were sound, but always seemed a bit misguided.