Aries Automotive B35-4015 Aries Bull Bar Fits 15 Canyon on 2040-parts.com
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Hyundai goes K-Pop and releases an album
Thu, 25 Oct 2012Hyundai has teamed up with Korean pop stars to create an album of music inspired by the new i40, New Generation i30 and Veloster. We’ve loved the way Hyundai has moved its products on from Halford’s special to mainstream credible in quick sticks, and their PR teams have been on the ball too with good initiatives and a willingness to make things happen. But we’re not too sure how effective a new album of music by Korea’s K-Pop stars – inspired, we’re told, by the new i40, New Generation i30 and Veloster – is as a marketing tool.
Land Rover Defender by Vilner: The Landie gets a touch of posh
Wed, 24 Aug 2011The Land Rover Defender by Vilner Anyone who has ever driven a Land Rover Defender will know that home comforts are not exactly at the top of LR’s list of priorities; spartan necessity probably best describes the interior fittings. But not after Bulgarian tuner Vilner has been to play it doesn’t. Vilner has had a commission from a Russian with a few bob burning a hole in his pocket who wanted a Land Rover Defender that was more than just a utilitarian workhorse.
Ferrari apologizes for employee filmed doing donuts in China
Thu, 10 May 2012Ferrari issued an apology on Wednesday after one of its employees was filmed doing donuts in a 458 Italia 20th Anniversary Special Edition on the 600-year-old Ming Dynasty wall in the city of Nanjing. The online community has been up in arms, with users of Wiebo, China's version of Twitter, being allowed to complain the loudest. Much of the anger was directed at the Chinese government, which rented the wall for the occasion at a cost of $12,000.