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Motor industry backs EU membership

MOTOR MANUFACTURERS have given strong backing for the UK staying in the European Union, citing benefits including business links and free movement of labour. A survey by the Society of Motor Manufacturers and Traders (SMMT) showed that 92% of automotive firms believed that staying in the EU would be best for their business, although most wanted to see reforms. The SMMT said its study showed how EU membership benefited the industry, such as access to a single market and funding for research and development.

Renault Dezir concept (2010) first official pictures

These are the first pictures of the Renault Dezir, a sporty Clio-sized electric concept set to be unveiled at the Paris motor show in September 2010. This is the first car produced under the watch of new design director Laurens van den Acker, who's charged with reinvigorating the Renault range after Patrick le Quement's departure. The Dezir concept car heralds a new design language for Renault, which has seen the small car market become increasingly chic (think Citroen DS3) yet it's soldiered on with just the Clio and, now, the Wind Roadster.

Jaguar moves advertising to start-up agency – Spark44

Jaguar moves its advertising to Spark44 Advertising in the car world – actually, any world – is moving faster than it ever has. The Interweb has changed the established dynamic so much that traditional advertising - and traditional advertising agencies – struggle to know how to operate. Print advertising for car makers makes much less sense than it ever did, even though many cling to it like a comfort blanket.