Authentic Kids Ferrari Xl Zip Up Jacket on 2040-parts.com

So Cube ads aren't square, Nissan hires college kids

To bring college students into Nissan dealerships to look at the quirky new Cube, Nissan North America has asked for a little help--from college students. Nissan has retained marketing classes at 10 large U.S. universities to create ad campaigns that will run on their campuses this spring.

Jaguar XE full price & specs revealed – costs from £26,995 to £44,870

Jaguar XE full price & specs revealed – costs from £26,995 to £44,870 The new Jaguar XE had a glitzy London launch last month, but all we really got was the XE S; the lesser models were kept under wraps until the Paris Motor Show debut. But now that’s upon us we get full UK specs and prices for a car that will be the make or break of Jaguar, certainly in terms of becoming a real challenger to the German triumvirate and moving from niche maker to proper global player in the Premium market. And Jaguar are obviously feeling pretty bullish about the XE, because instead of offering it at a discount to their main challenger – the BMW 3-Series – they’ve actually come in at a bit of a premium.

Infiniti introduces personal concierge service with new cars

The luxury-car market is tough a game when the economy is going good. When it's bad, automakers have to think up all sorts of incentives to get buyers into showrooms. Case in point: the personal concierge service from Infiniti.