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BMW Megacity Vehicle (2013): the first pictures

By Tim Pollard First Official Pictures 02 July 2010 00:05 BMW has issued this first design sketch of its innovative new Multicity Vehicle. The BMW MCV won't be launched until 2013 and this is our first look at the new electric city car.The Multicity Vehicle is designed for the growing number of 'megacities', that is metropolitan areas of 10 million or more. Big conurbations like London, Los Angeles and Tokyo are being joined by more and more sprawling cities in China – and BMW is confident they will change the way urbanites drive around.BMW Multicity Vehicle: the detailsThis design sketch of the BMW MCV shows a compact city car, not dissimilar to a Smart in spirit.

Volkswagen considers bringing an electric vehicle to the United States

A larger version of the tiny Volkswagen E-Up! electric-vehicle concept, unveiled here at the Frankfurt auto show, likely will be sold in the United States. "The reason we are working on an electric vehicle is the American market," said Ulrich Hackenberg, board member in charge of product development at Volkswagen AG.

BMW seared into consumer minds: New ad technology takes ‘branding' to another level

How about this for subtlety in advertising? BMW is using flashing lights to “burn” its initials into your brain so that when you close your eyes, you'll continue to see the Bavarian company's brand. Which begs the question: Is there a better way to remember a company than to have a light-induced seizure episode?