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Rockar Hyundai: Hyundai’s new digital sales channel

Rockar Hyundai will have a ‘Car Shop’ in Bluewater The death of the car showroom has long been predicted, and there’s no doubt that the car sales model we’re used to – visit showroom, see salesman, get upsold, leave with something you didn’t want – is going to die a death as the world and his dog get used to living, and buying, online. Now, Hyundai has decided there’s sufficient appetite for buying online to create a new digital platform for Hyundai buyers that removes the salesman from the equation and lets car purchases – and service followup – go properly digital. Enter Rockar Hyundai.

Daimler and Renault-Nissan strike a global partnership

Daimler today struck a wide-ranging partnership with the Renault-Nissan alliance, in a deal that will usher in new jointly developed cars, shared technologies and a multitude of cost savings.  Cars such as the new 2014 Smart Fortwo will now be twinned with the next Renault Twingo, while the Forfour is set for a comeback and we can expect plenty of shared combustion engines and electric motors, borrowed platforms and jointly developed SUV tech across all three parties. And that's only scratching the surface of the possibilities opened up by this wide-ranging deal.

Scion considers moving upscale

Toyota's struggling Scion brand may move upscale to challenge entry-level luxury models coming from European automakers. The new lower-luxury niche includes Mini, the front-wheel-drive Mercedes-Benz CLA arriving this fall and Audi's compact A3 sedan shown last week on the eve of the New York auto show. Scion has gone after young entry-level buyers since its inception 10 years ago but has lost its early momentum.