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Nissan Micra (2010) at the Geneva motor show

This is the new Nissan Micra, revealed today at the 2010 Geneva motor show by company chief exec Carlos Ghosn. Blame the need to appeal to buyers in over 160 countries, and Nissan’s desire to keep its cost down – fancy steel pressings cost cash. The new Micra will be built in at least four factories across the globe; Nissan’s Sunderland plant will build the new Juke and Europe’s supply of the Micra will come from a factory in India.

BMW i8: Mission Impossible

BMW i8 in Mission Impossible 4 Marketing new cars doesn’t have to mean an ‘in your face advertising’,  berating you with benefits and a call to action. It can be more subtle; simply raising awareness or putting the cars in a high-profile role in a popular film or TV show. Just like Aston Martin with James Bond (and Jaguar Land Rover in the new Bond, too) and Volvo with the Twilight franchise, BMW has placed its product in the new Tom Cruise outing – Mission Impossible 4 | Ghost Protocol.

Lamborghini Gallardo replacement touted for Frankfurt motor show debut

September's Frankfurt motor show will see Lamborghini cap its 50th anniversary celebrations with a new concept car. The concept previews Lamborghini's upcoming replacement, sources close to the Italian supercar maker said. Rumor has it the car will be called the Lamborghini Cabrera.