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Hyundai goes K-Pop and releases an album

Hyundai has teamed up with Korean pop stars to create an album of music inspired by the new i40, New Generation i30 and Veloster. We’ve loved the way Hyundai has moved its products on from  Halford’s special to mainstream credible in quick sticks, and their PR teams have been on the ball too with good initiatives and a willingness to make things happen. But we’re not too sure how effective a new album of music by Korea’s K-Pop stars – inspired, we’re told, by the new i40, New Generation i30 and Veloster – is as a marketing tool.

Toyota to replace the gas pedals on 3.8 million recalled vehicles

Toyota Motor Corp. said Wednesday it will replace the accelerator pedals on 3.8 million vehicles involved in the company's largest recall ever. The models involved are: -- 2007 to 2010 model year Camry -- 2005 to 2010 Avalon -- 2004 to 2009 Prius -- 2005 to 2010 Tacoma -- 2007 to 2010 Tundra -- 2007 to 2010 Lexus ES 350 -- 2006 to 2010 Lexus IS 250 -- 2006 to 2010 Lexus IS 350.The company said it will reconfigure the shape of accelerator pedals to cut down on the risk that they may be jammed in the floor mat.

Top Gear in the Middle East: Israel & Jordan &…

Top Gear filming a road trip in Israel & the Middle East As we said back at the end of September when we reported that Top Gear were busy filming for the next series in New York, this is the time of year when Messrs Clarkson, Hammond and May get to travel the world playing at Four-Wheel-Whickers. September was the USA – ending up in NYC – and now the weather’s getting cooler in North America they’ve ventured off to the Middle East. It looks as if Top Gear are busy filming an epic roadtrip across chunks of the Middle East.