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Audi's Dr. Ulrich Hackenberg talks future innovation and CES

Last week, Audi Board Member for technical development Dr. Ulrich Hackenberg was meandering down the California coast, sampling red wines. Vacation over and on his way to Las Vegas for the Consumer Electronics Show, he popped by Stanford University's Volkswagen Automotive Innovation Lab to speak to students who'd just returned from winter break themselves.

Hyundai plays chauffeur to Inspirational Women

Hyundai has been busy chauffeuring the inspirational women in Tesco’s Mum of the Year in a fleet of i40s and new Santa Fes. We all know by now that Hyundai UK PR has a penchant for ‘Girl Power’, which explains why we’ve had Hyundai out playing with the Storm Model Agency and getting cosy with Harrods. Now, in the next instalment in their  ’Girls are dong it for themselves’ PR campaign, Hyundai has been busy chauffeuring the inspirational women from Tesco’s ‘Mum of the Year’ award around London, popping from the Savoy to Downing street for a bit of high-profile PR and photo opportunity, with celebs like Mel C, Denise Van Outen and Emma Forbes roped in for good measure.

North America crucial to Fiat's new 5-year plan

Alfa Romeo will play a key role in the U.S. market, Jeep will lead the charge in Russia, Chrysler cars will bolster the Lancia lineup in Europe and Dodge crossovers and SUVs will wear the Fiat badge in Europe. Those are key elements of Fiat S.p.A.