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London F1 Grand Prix plans completely serious, says Ecclestone

F1 boss Bernie Ecclestone says the recent publicity stunt by Santander for a London F1 Grand Prix are in fact a serious proposal. We recently saw plans for an F1 Grand Prix in London surface as something of a publicity stunt for Santander, with an impressive video (below) featuring McLaren’s Lewis Hamilton and Jenson button. The start of the London F1 Grand Prix is envisaged at Buckingham Palace and takes in the Mall, The Embankment, Trafalgar Square, Piccadilly Circus and a host of London’s iconic landmarks in a Grand Prix at night expected to attract hundreds of thousands of visitors.

Cadillac Elmiraj Concept debuts over Pebble Beach weekend

When you spell it “El Mirage,” you're talking about the Southern California dry lake where many a hot rod hero made a name back in the day. When you spell it “Elmiraj,” you're talking about Cadillac's latest concept car, a powerfully lengthy coupe that hints at a return of the massive Eldorado from Caddy's past. Either way, it's a big statement.

Michelin Challenge Design announces 2007 theme and call for entries

At the 2006 North American International Auto Show, Michelin Challenge Design announced its theme for the 2007 Challenge. Michelin Challenge Design will ask entrants to explore the future of transportation design using safety as the focus and inspiration. For 2007, the challenge is to design a vehicle for the North American market that enhances overall road safety, incorporating safety features for the occupants, but also for others who share the road.