Balkamp Bk R170 - Chain Saw Chain, Semi-chisel on 2040-parts.com

UK drivers fear 'black box' tech in cars

EUROPEAN UNION plans to install ‘black box’ technology in all new cars from 2015 have met with an overwhelming ‘no’ from UK drivers. The EU regulations will see e-Call fitted to all new cars sold from November 2015. The e-Call technology automatically contacts the emergency services in the event of a collision and could save 2500 lives on the roads of Europe every year.

7th Le Mans Classic starts today

By James Fallon Motor Shows 04 July 2014 13:43 The increasingly popular biennial vintage car event, Le Mans Classic is upon us, with the action taking place between the 4th and 6th of July at the illustrious circuit in France.  The event is an opportunity for motorsport enthusiasts to see some of history’s greatest racing cars and also some great drivers.  Sébastien Loeb, Emanuele Pirro, Andy Wallace and Jean Ragnotti are amongst some of the names in attendance.  There are four-hundred and fifty entrants, carefully chosen by Peter Auto to give variety and represent certain historical periods in racing. Battles between old rivals – many of which are steeped in racing pedigree, will be replayed on track in this awesome spectacle. There are six different grids which divide the 650 entrants with each grid representing a particular period in racing.

Hello, America. It’s ‘Your Turn’ for the new Jaguar F-Type (video)

But great product isn’t enough on its own, sadly, to get real buyers to part with real money to buy a car. What you need is clever ways to get that product across the gaze of the demographic you’re looking to target. And Jaguar have got very good at that.