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GM returns to Super Bowl, new ads upcoming for Camaro, Caddy

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.

Toyota will compete at 2012 Le Mans with a hybrid

Toyota today announced it would compete at the 2012 Le Mans 24-hour race with a hybrid sports car in the LMP1 class. This single rendering has been issued of the new Toyota hybrid race car. The Japanese giant has not competed at Le Mans in a factory team since the late 1990s with the GT-One, which set a lap record in 1999.

2013 Lexus CT 200h: More models & lower price for new CT 200h S

Lexus has expanded the CT 200h range for 2013 with a new entry-level CT 200h S and additional equipment across the CT200h range. Two years on from the launch of the Lexus 200h at the 2010 Paris Motor Show, Lexus UK has decided it’s time to have a play and add a new entry-level model. The CT 200h range now gets extended to five models - S, SE,  Luxury, F Sport and Premier – with the CT 200h S being the new addition and sporting a new lower price point for the CT 200h.