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Autoweek Design Forum returns with style

Creating striking products for a new generation of consumers was a hot topic at the Autoweek Design Forum, which returned on Thursday with an A-list panel of designers from the car world and a man credited with the proliferation of the Apple iPod. Heady company, and it resulted in interesting speeches and debates about design, technology and marketing--and making it all work together. The annual event is held at the College for Creative Studies A.

Toyota condemns the Electric Car

Electric cars - like the Reva NXG - are not a viable mass-market option. Toyota’s head of R&D in Europe – Masato Katsumata – said in a speech that the electric vehicle won’t be a mass-market phenomenon, and that the future – at least in the coming decades – will be petrol engine hybrids. “We don’t see any short-term breakthrough in battery technology” he said.

Volkswagen mulls another SUV

Volkswagen is considering adding another crossover to its product portfolio as it takes aim at ambitious sales targets in the United States and overseas markets. “It's a part of our vision for the future,” Volkswagen Group of America CEO Jonathan Browning said. The vehicle would have SUV-style cues, and Browning said it's being discussed by company brass.